The School of Self-Mastery: Business, Money, Life

The School of Self-Mastery podcast is all about business, money and life. I talk with guests who have created a RICH life for themselves, not because they’re bathing in money, (although they may be doing that too) but because they’ve defined and created success on their own terms, through their own personal successful habits. Habits are the root of simplifying your success I also appear solo two days a week to dive deeper into self-mastery topics and give actionable takeaways you can start applying today.
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The School of Self-Mastery: Business, Money, Life



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Now displaying: January, 2016
Jan 28, 2016

Alex Epstein is the author of the New York Times best-selling book The Moral Case for Fossil Fuels and an expert on energy and industrial policy. Called “most original thinker of the year” by political commentator John McLaughlin, he champions the use of fossil fuels like coal, oil, and natural gas and has changed the way thousands of people think about energy. He has risen to prominence as the nation’s leading free-market energy debater, promoting a philosophy that is “anti-pollution but pro-development.” He challenges many popularly held ideas about energy, industry, and the environment, including the big picture benefits (and costs) of fossil fuels and nuclear power. He draws on cutting-edge research and original insights to offer an alternate perspective on the energy debate and shares eye-opening thoughts into how fossil fuels and technology will improve the lives of people – safely, cleanly, and effectively – for years to come.

Today we focus on his journey as an entrepreneur, how he made his work stand out & captured attention, and how he has become one of the most productive people on the planet.


Alex's Productivity Secrets & Resolution Revolution


Jan 26, 2016

Interviewing is a learned skill and art form. There are some insanely powerful and insightful interviewers out there, and then there are those who fall flat and maybe need a little more practice. 

I think we're all refining our skills along the way, but here are some tips to help you become a better interviewer in any capacity - whether it's formally with a podcast or interview show, with mentors to get the best information and guidance, or even with clients/customers. Interviewing is not a skill that is specific to traditional reporters. 

Here's 6 tips to get you started:

1. Let the person you are interviewing do most of the talking

2. Be genuinely interested in the human you are interviewing


3. Learn how to deal with different personality types


4. Become your audience

5. Focus on actionable takeaways whenever possible

6. Watch the time 

Practice makes perfect and the more comfortable you are, the better you will become at the art of interviewing! 

You can get access to my full interview tips for FREE in the episode 127 download.


Interview Tips

Free FB community

Simplified Success Society $1.00 trial

Jan 21, 2016
Srinivas Rao is the host and founder of the Unmistakable Creative Podcast. He's also the co-producer of the animated series Unmistakable Creative shorts that he and his team have produced in partnership with Soulpancake. 
He's conducted over 500 interviews with thought leaders and people from all walks of life which has given him an incredibly distinctive view into branding, storytelling, and marketing. He's also written multiple books including the WSJ Best Seller The Art of Being Unmistakable created planned and executed a 60 person conference called The Instigator Experience and recently signed an offer with Penguin Portfolio to write 2 books. Somewhere along the way his compass led him in the direction of an economics degree from UC-Berkeley and an MBA from Pepperdine University. Extracting unmistakable stories out of people is his superpower. And in his spare time he's usually chasing waves.

Srini's Compass
Chris Sacca Commencement Speech
There's no such thing as an "I've made it" moment - blog post
Sarah Peck Interview
Terry Gross - The Art of Opening Up
Shitty First Sentences post by Srini Rao
Free FB Community
Simplified Success Society $1.00 trial
Jan 19, 2016

6 tips to fast track your success in 2016 - take these serious and the results will follow.

1. Let your vision, commitment, & drive guide you NOT your current circumstances or limitations or excuses.

2. To get energy you must do the work, and follow through on your word. When you hustle and get things done you create energy within to take even more action.

3. ALWAYS celebrate weekly progress over perfection. Being a perfectionist will cost you hundreds of thousands of dollars. Remember you want experiments, not perfection.

4. Make sure you are ONLY associating with those who hold you accountable, raise your standards, and challenge you to think bigger...NOT those people who let you off the hook. 

5. Get rid of ALL negativity in your life. Toxic people love company and they have a problem for every solution. You must purposely surround yourself w/ top-notchthinkers.

6. Start your days feeling resourceful, accomplished and confident - Define your highest value activity (MIM - most important mission) and spend the first 90 minutes doing that and NOTHING else. - use your success sheet every morning & evening. 

Habits will always trump inspiration. Inspiration is needed to create consistent action, but your habits are ultimately going to define your success or failure.

Which one of these will make the BIGGEST impact on your success and results this week and this year if you really focused on it?


Success Sheet

Free FB community

Jan 14, 2016

Kat Loterzo is a successful author, speaker and mentor to revolutionary leaders who want it all, on their terms, now if not sooner.

Kat lives location free with her husband and 2 children, is obsessed with great coffee, great wifi, great wine and great training of the mind and body, as well as creating as much content as humanly possible on the topic of alignment and taking MASSIVE action.

Read more from Kat and get her free Daily Asskickery at, or visit to read Kat's books.


FREE book for any Multi-Passionate, Driven Woman Who Wants to Have it All!

Society of Self-Mastery - Free FB Community

Simplified Success Society - $1.00 trial



Jan 12, 2016

More businesses fail than what sets those that succeed apart from those that don't? 

In this episode I'm breaking down the two root causes of business failure and sharing a free workbook for you apply to your own business and make sure your foundations are nice and strong. 

It's time to get clear, so you can get clients. Because the only way to stay in business is to get deeply intimate and honest with these two root causes of failure. {hint: they have nothing to do with advanced strategies. 


Get Clear, Get Clients Workbook

Society of Self-Mastery - Free FB community

Simplified Success Society - $1.00 trial

Jan 7, 2016

Guy Spier is a Zurich-based investor and author of a book on investing entitled The Education of a Value Investor. He is well known for bidding US $650,100 with Mohnish Pabrai for a charity lunch with Warren Buffett in June 2007. In 2009, he was featured in "the Checklist Manifesto", by Atul Gawande regarding his use of checklists as part of his investment process.

Spier manages the Aquamarine Fund, an investment partnership inspired by, and styled after Warren Buffett's 1950s investment partnerships. He is also an occasional financial commentator in the media.

What happens when a young Wall Street investment banker spends a small fortune to have lunch with Warren Buffett? He becomes a real value investor. In this fascinating inside story, Guy Spier details his career from Harvard MBA to hedge fund manager. But the path was not so straightforward. Spier reveals his transformation from a Gordon Gekko wannabe, driven by greed, to a sophisticated investor who enjoys success without selling his soul to the highest bidder. 

Spier's journey is similar to the thousands that flock to Wall Street every year with their shiny new diplomas, aiming to be King of Wall Street. Yet what Guy realized just in the nick of time was that the King really lived 1,500 miles away in Omaha, Nebraska. Spier determinedly set out to create a new career in his own way. 

Along the way he learned some powerful lessons which include: why the right mentors and partners are critical to long term success on Wall Street; why a topnotch education can sometimes get in the way of your success; that real learning doesn't begin until you are on your own; and how the best lessons from Warren Buffett have less to do with investing and more to do with being true to yourself. 

Guy Spier shares the two ways the warren buffett made profound impacts on his life and in today's download you can get access to the exact questions you need to be asking yourself if you're looking for a top-notch mentor, plus example email messages of how to get connected to them. 

Resources mentioned in this episode: 

Guy Spier's Nine Rules to Successful Investing

Guy Spier's Google Talk


Jack Skeen

Influence by Robert Cialdini

How To Identify & Connect with Top-Notch Mentors


Jan 5, 2016

I've been reflecting a lot over the past couple weeks as I close the books down for 2015, I've had a great year, and am ready to welcome in another one. Many thanks to all of you for listening, subscribing and sharing this podcast!

biggest 2015 mistakes

  • no boundaries established - not honoring days off or time off, etc.
  • limit your launches - map them out way in advance
  • not hiring soon enough
  • not doing my due diligence with hiring - website, VA
  • not doing enough research prior to launching an event - presell

I’m sharing some free exercises to help you understand some of your biggest lessons {failures} - this is the reflection guide I use to create more success in my life. Go to to download this free reflection guide.

  1. Started a business on the side of my day job, organically evolved from a personal development & leadership blog I started in late 2014.
  2. Offered my services for FREE to get some humans some real results and build my own confidence that I could start charging for this!
  3. Worked during mornings lunch breaks, evenings, and weekends to grow my side business alongside my corporate job.
  4. Took lots of action - without overthinking things first.
  5. Read The Miracle Morning by Hal Elrod and completely switched my schedule around to make more time to grow my business in the evenings after my corporate day job.
  6. Read 6 Months to 6 Figures by Peter Voogd and learned to really master my skills before moving on - then later he became more of a personal mentor.
  7. Focused on Dave Ramsey’s Financial Peace University program and paid off all my debt in just 6 months - over $45,000.
  8. Invested in an empowerment coach and transformed ME before I transformed a business w/ Lisa Carpenter
  9. Dove deep into podcasts and learned from the best while I was on the road during my day job commute; Internet Business Mastery with friend, Jason Van Orden, Tiffany Han’s Raise Your Hand Say Yes, Chalene Johnson’s Build Your Tribe, Amy Porterfield's Online Marketing Made Easy, Pat Flynn’s Smart Passive Income…
  10. Built my own website on SquareSpace and it was pretty darn good for a DIY. 
  11. Had my website re-designed by someone and paid tons of money for it — but basically I had an artist build a bridge and it was a website nightmare that had to be redone.
  12. Had it redesigned again – by someone far more qualified to build a website that does what a website is supposed to do…and it’s pretty too.
  13. Created a FB group – grew it organically and it has continued to grow to a group full of supportive, high-achieving humans looking to become more masterful.
  14. Had my first professional photoshoot done and even brought my dog, Church E. Bear 
  15. Launched a course before I was ready and had 5 people join. 
  16. Launched another course before I was ready and had 15 people join. 
  17. Raised my prices 3 different times because I had a waitlist.
  18. Revamped my packages 3 different times because it takes awhile to figure out what’s going to get your clients the best results.
  19. Worked with incredible clients – saw them getting incredible results, getting published, quitting their jobs, getting their own clients, creating their first products, doubling their income, increasing their prices, starting waitlists, growing their audience, etc.
  20. Quit my corporate job.
  21. Took two courses that rocked my world - BTBY with Kimra Luna, and Sales School with Kendrick Shope.
  22. Reached out to mentors and influencers to learn from the best.
  23. Started my own podcast - The School of Self-Mastery.
  24. Hit the New & Noteworthy in iTunes and stayed there for over 11 weeks. 
  25. Reached the 10% of all podcasts with tons of downloads thanks to you!
  26. Connected with and interviewed tons of successful, influential and interesting humans because of the podcast -  condensed 3 years of podcasting into 6 months!
  27. Shared my debt freedom story publicly even was I knew it would annoy people.
  28. Traveled to Atlanta to meet and be interviewed my personal finance guru, Clark Howard - and had my first national TV debut because of this bold action.
  29. Hired Shana Lynn Yao from to up my business game.
  30. Hired my next mentor, Farnoosh Torabi, who has been an invaluable investment for me and my business.
  31. Started outsourcing some smaller tasks to free up some time.
  32. Got even better at outsourcing and hired Erin Kelly as my OBM - best decision ever and she’ll eventually be my first full-time team member (fun fact, Erin was a client, and now I’m her client).
  33. Made a few business besties just by building real relationships.
  34. Planned and launched a live event with a business bestie - and it was the biggest failure turned lesson ever…stay tuned for 2016 plans 
  35. Put systems in place and invested in the tools I needed - 17hats, Acuityscheduling, Leadpages, Libsyn, Basecamp
  36. Won a year long coaching program for 2016 with sales expert, Kendrick Shope, and plan to get banging results to thank her for the generosity.
  37. Got active on periscope, and then stopped when it started to feel stressful.
  38. Pitched myself (and got published) in Huffington Post, GROW, Brazen Careerist, and Get Rich Slowly.
  39. Created tons of content & free resources - some that were great and some that “flopped”
  40. Gave away over 100 hours of free coaching and over $35,000 of content and coaching. 
  41. Condensed over 3 years of podcasting into just 6 months and learned tons about myself and interviewing in general.
  42. Was featured as a guest on TONS of podcasts (SoMoney, Stacking Benjamins, Screw The Nine to Five, Lifestyle Business Podcast, The 5am Miracle, All Up In Your Lady Business, Success Secrets of Entrepreneurs, Creative Soul Lab, etc…) and even one of the #1 podcasts in all of iTunes - Art of Charm
  43. Was consistent EVERY SINGLE DAY for all 365 this year. Seriously, I didn’t miss a day. 
  44. Focused on building relationships and generosity, not on selling.
  45. Took a stand, often a controversial one, on the things that I believed in, which attracted the right people to my work.
  46. Launched a membership site Simplified Success Society and then added a $1 trial period.
  47. Joined a mastermind full of powerhouse women.
  48. Launched an in-person retreat for June 2016 and have almost filled the spots!
  49. Took vacations with my fiance, paid cash, and was able to take time off or even work from wherever I was if I wanted to.
  50. Made over $11,500 in business mistakes - and then talked about them.
  51. Tracked my numbers and didn't avoid my finances. Focused on profit not just revenue and "banked" income versus "booked" income.
  52. Showed up even when I didn't really feel like it because I knew once I started, I'd get motivated {I was always right}.
  53. Wasn't afraid to take big risks, but always made sure they were calculated ones.
  54. Spent tons of time understanding what my audience wanted {and still do} and then gave it to them over and over again. 
  55. Invested a lot of time, energy, action and money into my business and reaped the rewards.

Welcoming in 2016 success!


How To Turn Your Failures Into Wins: a reflection guide to create more success

Entrepreneur Task Tracker episode link

Society of Self-Mastery FB community

Jan 1, 2016

Hal Elrod is today's guest and one of my personal heroes. He’s the #1 best-selling author of what is now being widely regarded as “one of the most life-changing books ever written” titled, The Miracle Morning: The Not So-Obvious Secret Guaranteed To Transform Your Life… Before 8AM.

It is also one of the highest rated books on Amazon with over 700 five-star reviews!

What’s even more incredible is that Hal actually died at age 20. He was hit head on by a drunk driver at 70 mph, broke 11 bones, died for 6 minutes, and spent 6 days in a coma only to wake up to face the news that he may never walk again… Well, not only did he walk, Hal went on to run a 52-mile ultra marathon, become a hall of fame business achiever, an international keynote speaker, one of the world’s top success coaches, he’s a hip-hop recording artist, has been featured in the Chicken Soup for the Soul series, writes for, has appeared on radio and TV shows across the country, and the list just goes on and on. He’s also the host of one of the top personal development podcasts on iTunes, called “Achieve Your Goals with Hal Elrod.”

As the bestselling author of The Miracle Morning, I brought him on today to talk about how you can change any—or literally EVERY area of your life, by simply changing the way you wake up in the morning—even if you’ve never been a morning person.

You can find Hal Elrod @

Hal’s Entrepreneur magazine article about affirmations here:

You can purchase The Miracle Morning here –